When Marketing Directors Ask if ChatGPT Made Their SEO Strategy Obsolete: Alex's Story

https://wiki-mixer.win/index.php/How_to_Handle_%27AI_Overviews%27_in_Search:_Practical_Steps_for_Marketers_Facing_Dual_Search_Behavior

In March 2024, Alex, the head of digital marketing at a 210-person software firm, sat in a conference room with a cup of cold coffee and a simple question: "Are we falling behind because we haven't fully adopted ChatGPT into the process?" The