Stop trading your time for low-margin retainers that hit a 30 percent ceiling....

https://www.inter-bookmarks.win/most-agencies-get-stuck-with-30-margins-because-retainers-rely-on-headcount

Stop trading your time for low-margin retainers that hit a 30 percent ceiling. Build your agency like a lab to turn your internal workflows into software. You’ll swap those service headaches for product margins that easily climb past 70 percent.