Rank tracking is dead. The SERP is fundamentally shifting. AI overviews are...

https://blogfreely.net/murciajpvo/what-is-faii-ai-and-what-does-it-actually-track

Rank tracking is dead. The SERP is fundamentally shifting. AI overviews are dominating, causing a 30% drop in European CTR as users embrace zero-click results. We don't need monthly reports on vanity positions anymore