How Punctuation and Formatting Drove a 69% Zero-Click Share for a Mid-Stage SaaS Publisher

https://www.mediafire.com/file/owtnblpnhui8pl2/pdf-90557-75830.pdf/file

How a $2.4M SaaS Publisher Saw Organic Clicks Fall Despite Rising Impressions (Q3 2023) In September 2023, BrightFrame AI (pseudonym), a SaaS publisher with $2.4M in ARR, noticed a puzzling pattern