1)

https://www.bookmarkzoo.win/link-building-why-b2b-and-b2c-strategies-need-different-playbooks

1) Look, I totally feel you on dodging bad agencies. We once signed with one that promised 70 DR links for a campaign—and ended up with PBN garbage that tanked our rankings. Took us *four painful months* to disavow that mess and clean up